About Gene J. Hsu

I specialize in 'Mindset for China Business' (MFCB) keynotes, training, and coaching to help leaders solve their China Leadership Dilemmas (CLDs)

BRIEF BIO

I’ve spent over 20 years leading people, projects, and cross-cultural teams in Greater China (from Applications Engineer to Country Manager to Entrepreneur/CEO).

I’ve taught Cross-Cultural Management in Chinese to Chinese executives throughout China and given Mindset for China Business (MFCB) lectures to MBAs/EMBAs at several universities in Shanghai and the US since 2007.

I am as American as football and apple pie, while also fluent in Mandarin Chinese, so I fully immersed myself into every cross-cultural interaction where I discovered the critical importance of EMPATHY and SELF-AWARENESS as the primary gateways into social acceptance and long-term success.

CHINA BUSINESS COACHING & ADVISORY SERVICES

• LEARN the major cultural dichotomies between China and the West and how to successfully navigate them. Avoid stepping on a cultural landmine!

• UNDERSTAND Chinese culture and discover how to create real guanxi relationships that minimize friction and accelerate growth and profitability!

• UNCOVER your own myopia to avoid lost revenue, wasted expenditures, and a negative reputation for yourself and your business

EME SERVICES

China Business Advisory (CBA) Coaching Programs & Consulting Services
China Business Essentials (CBE) Online Courses
• China Business Essentials (CBE) Webinars
• Keynotes, Meetup Events, & Workshops
• Customized Corporate Training Programs

MY SPECIALIZATIONS

China Leadership Dilemmas (CLDs)
Essential Soft Skills That Matter (ESSTM)
• Cross-Cultural Management TRAINING COURSES (in Chinese and English)
Mindset for China Business (MFCB) KEYNOTES & WORKSHOPS
• Cross-Cultural Performance EXECUTIVE COACHING & MENTORING
• Cross-Cultural Performance KEYNOTES & WORKSHOPS

Gene J. Hsu | EME Founder

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